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Academia Open

Communication

Vol 9 No 1 (2024): June

Exploring Generation Z's Perspective on Twitter as a News Discovery Platform: Insights from @CNNIndonesia Followers
Menelusuri Perspektif Generasi Z tentang Twitter sebagai Platform Pencarian Berita: Wawasan dari Pengikut @CNNIndonesia



(*) Corresponding Author
DOI
https://doi.org/10.21070/acopen.9.2024.4845
Published
January 8, 2024

Abstract

This qualitative descriptive research aims to explore how Generation Z perceives the use of Twitter, particularly the @CNNIndonesia news account, as a platform for news discovery. Employing purposive sampling, in-depth interviews, and observations, the study reveals that followers retain knowledge obtained from @CNNIndonesia, emphasizing the critical role of perception indicators in influencing their attitudes. The informants express a preference for @CNNIndonesia, citing its reliability and alignment with their information needs. The results underscore the significance of perception in shaping user behavior on Twitter as a news source.

Highlights :

  • Digital Information Consumption: Explore how Generation Z consumes and retains news information through the Twitter platform, specifically focusing on the @CNNIndonesia account.

  • Perception Indicators: Investigate the key indicators shaping the perceptions of Generation Z followers towards @CNNIndonesia as a reliable and preferred news source.

  • User Behavior Influence: Highlight the significance of perception in influencing the behavior of Generation Z users on Twitter as they seek and engage with news content.

Keywords: Generation Z, Twitter, News Discovery, @CNNIndonesia, Perceptions

 

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