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Section Communication

Women's Leadership In Media: Gender Equality, Media Management And Content Policy

Vol. 11 No. 1 (2026): June :

Abdullayeva Rahima Raimkul kizi (1)

(1) Independent Researcher, Faculty of PR Management, University of Journalism and Mass Communications, Uzbekistan
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Abstract:

General Background: Women’s leadership in the media is increasingly recognized as a key factor in advancing gender equality and democratic values within contemporary societies. Specific Background: Despite women’s substantial participation in journalism and the media workforce globally and in Uzbekistan, their representation in media leadership and decision-making positions remains limited, shaped by patriarchal structures, gender stereotypes, and the glass ceiling phenomenon. Knowledge Gap: There is insufficient integrated analysis linking women’s media leadership with content policy, media management practices, and gender representation in the Uzbek and Central Asian context. Aims: This study aims to analyze the role of women leaders in the media, their influence on media management and content policy, and their contribution to gender equality. Results: The findings indicate that women’s leadership is associated with more inclusive content, reduced gender stereotypes, and strengthened social justice narratives. Novelty: The study combines feminist media theory with regional empirical analysis to contextualize women’s media leadership in Uzbekistan. Implications: The results support policy, institutional, and educational strategies to expand women’s leadership and promote equitable media development.
Keywords : Women's Leadership In Media, Gender Equality, Media Management, Feminist Media Theory, Glass Ceiling
Highlight :



  • Women-led media organizations cover gender issues 40% more than others.

  • Global female media leadership reached only 27% despite women comprising 40% of journalists.

  • Glass ceiling barriers and patriarchal structures limit women's advancement to leadership roles.

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