The Influence of Celebrity Endorser, Brand Image, and EWOM on Consumer Purchase Decisions of Sunco Cooking Oil : Pengaruh Celebrity Endorser, Citra Merek Dan E-Wom Terhadap Keputusan Pembelian Konsumen Pada Minyak Goreng Sunco . acopen. 2021;5:10.21070/acopen.5.2021.2126. doi:10.21070/acopen.5.2021.2126