RUZIYEVA, S. R. Utilizing Integrated Marketing Strategies to Enhance the Competitiveness of Higher Education Institutions. Academia Open, [S. l.], v. 11, n. 1, p. 10.21070/acopen.11.2026.13147, 2025. DOI: 10.21070/acopen.11.2026.13147. Disponível em: https://acopen.umsida.ac.id/index.php/acopen/article/view/13147. Acesso em: 2 jan. 2026.